Penguin 3.0 seems to finally be here! Some useful information to consider.
For the last few days the marketing forums are buzzing like an overpopulated bee hive and SEO’s around the world are gossiping about the major changes that seem to be around the corner. Namely, the arrival of the long-awaited update of the Penguin algorithm, version 3.0. As usual the Google High Council is still keeping quiet about it but the fluctuations that have been observed for the last couple of days are too unusual to be considered “normal”. I also double-checked on some websites I’ve been observing and although they did not experience any major changes, the sites around them have shuffled a lot. Too much to be blamed on normal algorithm circumstances… (more…)